Entrepreneurial types may find that online executive dating suits them in terms of time, but as it happens, they may also find themselves at an advantage in the dating game.
When competing in the world of business, entrepreneurs often find that their professional lives end up being very time consuming.
With energy channelled thusly, building a relationship can become a second priority.
Indeed, Steinberg suggests applying entrepreneurial resolve, rationality and perseverance to one's dating life.
Dealing with obstacles efficiently and constructively is, in fact, a hugely attractive personality trait; and using this attitude is a key route to long-term relationship success.
Steinberg says that “it sounds tragically unromantic'' but, much like leading a small business to success, ''you have to work at dating.'' An entrepreneurial approach “helps you get through the tougher, more disappointing times...it’s important to feel a sense of excitement and have positive energy around the process”.
Overcoming challenges is thus a key lesson to be taken from business.
But finding love over the internet is a good way of meeting a marriage partner, research has showed.
It found that one in five of those who have used dating sites to find their perfect partner have gone on to marry someone they met over the web. , also revealed that more than half of the 1,504 people questioned had been on a date with someone they met in cyberspace.
The survey also found that and Dating Direct were the most popular dating websites.